Inner City collection fights against breast cancer
Posted on March 26 2015
Have you been thinking about buying an Inner City bag? Now is the perfect time! We will donate 2€ to Think-Pink for each Inner City bag sold in Pink Flambe, Wild Aster, Columbia print, Madras print and Lined print.
Until June, 30th we will support Think-Pink by donating 2€ for each Inner City bag sold in Pink Flambe, Wild Aster, Columbia print, Madras print and Lined print. This action will exclusively run in our Belgian flagship store in Wijnegem shopping center and on our website www.hedgren.com
The bags you want to look for online are clearly marked with a Think-Pink logo, helping you to spot the products easily.
If you are considering buying an Inner City bag and cannot decide what colour to get to brighten up your outfit, maybe this partnership can help you with your choice!
Think-Pink is the Belgian national breast cancer campaign offering support and organising activities within the context of four clearly defined objectives:
• Providing information
• Raising awareness
• Funding research
• Funding care and follow-up care projects
Think-Pink has four funds to achieve its objectives: Through the Beautiful Lengths Fund, Think-Pink can help women acquire a wig. The purpose of the Share your Care Fund is to make life with, or after cancer a little easier through a small gesture or a sign of support. With the Fund for Breast Clinics, Think-Pink wants to support the daily operation of breast clinics and to optimise the reception and guidance of patients. Through the SMART Fund Think-Pink finances scientific research related to new methods concerning detection, treatment and follow-up care of breast cancer.
Exercise is very important and reduces the risk of breast cancer. Therefore Think-Pink organises many sporting event, for instance The Race for The Cure in Namur, Brussels and Antwerp, the Ladies-Only bike rides, and many other walking and running events. Anyone, regardless their athletic level or physical condition, can participate or support via run, bike or walkforthink-pink.be. For breast cancer patients it is important to be able to continue their daily activities and to participate in interesting challenges. For this reason, Think-Pink organises only positive campaigns.